Written by admin on Mar 31st, 2008 | Filed under:
Web Host Marketing
Wall Street is acting with caution when it comes to Google based on months of reporting that the search engine giant’s paid search clicks are declining. But Google insists that the click reductions are due to improvement in the quality of the ads, not because Google is somehow losing its luster.
The timing for this move may be poor, however. A Business Week article points out that some advertisers may be cutting their ad spend due to a slower economy.
Still, Google is smart to perform quality assurance. As any good search engine marketer knows, the answer lies in revenues, not clicks. Everyone wants their conversion ratio to be as low as possible, and Google is smart to keep their eye on providing quality for the user (both buyers and clickers). A temporary slowdown in growth is far better than ignoring a quality issue and seeing sustained declines down the road.
Q4 2007 revenues showed growth but came in just under Wall Street’s expectations. This coincided with news of a slowdown in clicks. We won’t see Q1 revenues until sometime next month, but that will give some insight into whether or not Google is on the right track.
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Written by admin on Mar 31st, 2008 | Filed under:
Domain Name Guides
This time Australian news site The Age picks up the domain name buzz and covers domainer Michael Gilmour, MelbourneIT, Fabulous and the Australian domain space.(c) 2008 DomainNameNews.comDevelop Your Domains - Partner with Domain Strategies to Take Your Domains to the Next Level. Visit www.DomainStrategies.com for a free portfolio assessment.No TagsShare This
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Written by admin on Mar 31st, 2008 | Filed under:
Hosting News
Atlanta, Georgia - (The Hosting News) - March 28, 2008 - Web hosting and managed integrated VoIP services provider, Cbeyond, has deployed the IronPort Anti-Spam technology, in an effort to squelch the increase of spam messages. …
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Written by admin on Mar 31st, 2008 | Filed under:
Hosting News
(Web Hosting News) Hostway UK is today announcing the launch of its content delivery network, which will improve user experience of the Internet by directing traffic to its customer’s websites to the nearest, and consequently …
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Written by admin on Mar 31st, 2008 | Filed under:
Hosting News
(Web Hosting News) ServerBeach, a PEER 1 company specializing in self-managed hosting, has reached the 10000 servers mark. The company has reached this milestone through its dedication to providing the kind of control and flexibility …
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